Company OS vs. Asana: A Detailed Comparison

Asana handles task management well — but it's just one tool. To run your business, you'd also need a CRM, invoicing, HR, time tracking, contracts, and more. That stack adds up fast. Company OS replaces all of it for one flat price.

Asana — strengths

  • Clean, focused UI
  • Wide ecosystem of integrations
  • Mature templates and workflows

Asana — limitations

  • Only solves one problem — you'll still need a CRM, finance, HR, etc.
  • Per-user pricing adds up fast across the team
  • Limited native AI

Verdict

Asana alone might look affordable at €13/user/mo — but it only covers project management. Add a CRM (€25/user), time tracker (€13/user), HR tool (€14/user), invoicing (€19/user), and contracts (€25/user), and you're easily spending €500+/mo for a 5-person team. Company OS gives you all 52+ tools for €99/mo total — no per-user fees, no add-ons, no surprises.

Company OS vs Asana

FeatureCompany OSAsana
Task & project managementYesYes
Kanban, List, Timeline & Calendar viewsYesYes
Workflow automation rulesYesYes
Custom fields & templatesYesYes
Portfolio / multi-project oversightIncludedBusiness tier ($30.49/user/mo)
Resource workload managementIncludedBusiness tier only
Built-in CRM & sales pipelineIncluded❌ Need Salesforce/HubSpot (~€25/user)
Invoicing & billingIncluded❌ Need FreshBooks/Xero (~€19/user)
Time tracking (native)Included❌ Need Toggl/Harvest (~€13/user)
HR & people managementIncluded❌ Need BambooHR/Personio (~€14/user)
Recruiting & applicant trackingIncluded❌ Need Greenhouse (~€20/user)
Knowledge base / wikiIncluded❌ Need Confluence/Notion (~€10/user)
E-signatures & contractsIncluded❌ Need DocuSign (~€25/user)
AI agents & automationIncluded❌ Not available
Social media managementIncluded❌ Need Hootsuite (~€20/user)
OKR & strategy trackingIncluded❌ Need Perdoo (~€10/user)
Accounting & financeIncluded❌ Need QuickBooks (~€30/user)
Total tools included52+1
Per-user pricingNo — flat rateYes — cost scales with team
Cost for 5-person team (full stack)€99/mo€500–800/mo (Asana + 6 other tools)
Cost for 10-person team (full stack)€99/mo€1,000–1,600/mo

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